At the last meeting we started to brainstorm ideas on what our business concept could be. Everyone agreed to work around the idea of 'upcycling' which would attract a certain clientele. I brought an image from an eco fashion book along to the meeting. A company called 'From Somewhere' design using pre consumer waste such as scraps and production ends to create a collection of one- off pieces for high end fashion. 'From Somewhere' is all about rescuing textile waste as a design solution to an environmental problem.
After researching such companies we decided to base our business around a similar idea.
The group has so far decided that the business would be a shop off the main high street, where the customers would bring along waste material, which would otherwise go to the landfills. This waste material could consist of several different materials including textile waste. With these materials the idea is to combine different materials together to create a 'new' garment, for example, creating an unique pillow out of old clothing of random patterns and colours. This means the customers are being environmentally conscious as well as having a unique street style. For every piece of waste brought in by a customer, they will recieve points on a card, ultimately getting a reduction off of a bought item. Introducing an incentive will hopefully attract several types of customers.We would create an app on the ticket to link customers to our blog telling them everything about the item , so helping us gain trust and a loyal customer base. We also considered introducing workshops for customers to create their own items from recycled waste. In addition,people could bring a piece for alteration.
After researching such companies we decided to base our business around a similar idea.
The group has so far decided that the business would be a shop off the main high street, where the customers would bring along waste material, which would otherwise go to the landfills. This waste material could consist of several different materials including textile waste. With these materials the idea is to combine different materials together to create a 'new' garment, for example, creating an unique pillow out of old clothing of random patterns and colours. This means the customers are being environmentally conscious as well as having a unique street style. For every piece of waste brought in by a customer, they will recieve points on a card, ultimately getting a reduction off of a bought item. Introducing an incentive will hopefully attract several types of customers.We would create an app on the ticket to link customers to our blog telling them everything about the item , so helping us gain trust and a loyal customer base. We also considered introducing workshops for customers to create their own items from recycled waste. In addition,people could bring a piece for alteration.
I did some research into how successful upcycling acutally is in the street. Upcycling gets lots of street credit, as it addresses social challenges that the fashion industry is currently facing. Upcycling is a design solution for the fashion industry. The materials are readily available and it also helps reduce the factories' high supply demands Upcycling reduces textile waste, which is a potential solution to low supply of raw materials and also having to produce something from scratch.
A quote I found online ' Upcycling is a sustainable solution to overconsumption'.
We are still working on a title for the business but ideas so far are:
Crafty Remakes
Thread Fashion
Rip and Stitch
Scraps and Rags
The Peoples Fashion
Remix
Rethread
We are still working on the service and will update soon with the a potenital business idea.
Upcycling Shop 
Chair made out of recycled shoes
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